Black Friday has become a yearly celebration in the whole (shopping) world. Let’s find how it all started.
WHAT IS THE TRUE MEANING OF BLACK FRIDAY
This American tradition has spread fast in these globalized times.
The term became popular in the 1960s as the Friday after Thanksgiving was named “Black Friday” due to the amount of chaos and traffic jams caused by the masses flooding the streets in search of shopping bargains.
In time, the term evolved and got its current meaning, more related to sales and promotions.
WHEN IS BLACK FRIDAY
Black Friday officially starts on November 24 in 2017. But unofficially, we’ll be able to access the deals from much earlier.
Furthermore, there are some early birds, like the increasingly popular Chinese marketplace Aliexpress that will be launching a massive sale on 11/11/2017 (Singles Day).
CANADA VS THE USA
Black Friday has become a tradition in both countries. How do they make the most of this event?
In the USA, Black Friday has become a long-standing celebration, however, some decadence signals have started to show in the last years.
In the case of Canada, the popularity began circa 2009: the Canadian and US dollars had almost the same value, therefore Canadians were eager to cross the border to find good deals. Of course, the local retailers were not happy about that, so they decided to make BlackFriday “official” in Canada.
And there are other differences too…
— Kelly Greig (@KellyGreig) 25 de noviembre de 2016
BLACK FRIDAY VS OTHERS (THANKSGIVING, CYBER MONDAY & CHRISTMAS SALES)
What’s the best deal? Well, it depends…on factors such as timing, funds, and type of purchase.
I know it sounds vague but setting the first step for making the most of these sales starts by choosing the targets.
It’s not the same buying electronics than shopping for clothes or booking holidays, but in all cases good planning is mandatory.
Focusing on Black Friday is not a great idea, as there are other good chances out there: Cyber Monday is becoming popular among the online shoppers and Green Monday (before Christmas) is also a big hit.
Overall, the holiday season looks promising, despite all the fatalities and misfortunes of this year.