Marketing Archive

HOW TO DEVELOP ECOTOURISM

WHAT IS ECOTOURISM AND HOW IT CAN HELP PROTECT WILDLIFE The term has been around for a while, ecotourism is simply a new approach to tourism that is more respectful towards biodiversity and local cultures. …

BLOCKCHAIN IN AD TECH ERA

  The blockchain is here to stay. This innovative technology has experimented a substantial growth in the last years. Most people associate this technology with cryptocurrencies, but there’s a whole world beyond this. One of …

BRAND STRATEGIES FOR 2017

“Brand” is a rather fancy term. In fact,  it refers to the different aspects (like image and name) associated with a product or service. It’s the core identity of your company. Nowadays, this term encompasses …

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