Social Media Archive
WHAT IS DIGITAL LOVE: A BRIEF REFLECTION Love is a universal subject. We celebrated the traditional Valentine’s day only a week ago. However, our rituals and celebrations are becoming less and less traditional. As our social …
HOW SOCIAL MEDIA IS CHANGING SPORTS MARKETING Social Media has changed every aspect of our daily activities, and sports are no exception. SPORTS AND NEW TECHNOLOGIES There’s an ongoing revolution taking place in …
A BRIEF OVERVIEW As 2018 is coming to an end (it was a very fruitful year), we are all excited about the novelties and challenges that 2019 will bring along. Leaving aside some crisis …
HOW DOES BUSINESS NETWORKING WORK? We live in an interconnected world now, however old good networking is not outdated, it has simply evolved. What is networking? Briefly, it’s the process of establishing mutually beneficial relationships …
Indeed, the term is very popular, but, what’s community management? COMMUNITY MANAGEMENT 101 Community management is the art of establishing and managing relationships in the online realm. By actively managing customers and potential audiences, it’s …
WHAT IS CUSTOMER SERVICE AND WHY IT IS IMPORTANT Customer service as defined by Salesforce is the support given to the customers both before and after they purchase products or services. A good customer service …
WHAT IS CYBER HACKTIVISM? Cyber Hacktivism is nothing new as we can find traces of it as early as in 1971. In any case, the term was first used in the 1990s by Omega, as …
It is not a secret that Social Media has shaped our daily lives in radical ways, and this applies to the modern travel industry in a special way. Therefore, these days we can’t consider our …
Content marketing is everywhere. We hear the words every now and then, but the concept seems difficult to grasp. Anyway, we can approach it in an easy way. WHAT IS CONTENT MARKETING Content Marketing is …
Social commerce – the amalgamation of e-commerce and social media – is a relatively new idea where social media platforms such as Facebook, Instagram and Snapchat team up with e-commerce providers such as Shopify and …