GET READY FOR THE CRYPTO REVOLUTION
Crypto based systems are here to stay. This is only the beginning, we must get ready for what’s coming next. From now on, we will be experiencing important changes in the way we communicate, organize, …
‘BUY’ INSTEAD OF ‘LIKE’ – HOW SOCIAL COMMERCE IS CHANGING ONLINE SHOPPING
Social commerce – the amalgamation of e-commerce and social media – is a relatively new idea where social media platforms such as Facebook, Instagram and Snapchat team up with e-commerce providers such as Shopify and …
SUBCULTURE IN MARKETING AND BUSINESS
WHAT IS A SUBCULTURE? A subculture is a group of people with distinctive beliefs, values, tastes, and habits that make them different from the mainstream culture. Objectively, the term covers a wide range of varied …
WHAT IS MOBILE MARKETING AUTOMATION? [INFOGRAPHIC]
If you’re a marketer with any sort of moxie, you know that you have to be on every space that your customers or potential customers are. That means social media and the internet, and it …
HOW TO BEAT THE WINTER BLUES
Seasonal affective disorder is also known as seasonal depression or winter blues (in its milder form). It is considered a subtype of cyclical depression.
ARTIFICIAL INTELLIGENCE IN TRAVEL INDUSTRY
Artificial intelligence in travel has been around for a while and it’s been slowly and steadily infiltrating our lives. To many, it still conjures up odd emotions (a mashup of science and mysticism). Nevertheless, its real …
7 PRODUCTIVITY TIPS FOR BUSY MARKETERS
New year, new life; or at least, this is what we hear all the time. As usual, improving productivity is always on the To-Do list. I wish to be honest with myself this year …
SOCIAL MEDIA MARKETING TRENDS (2018)
We are (finally) leaving 2017 behind, with its difficulties and 2018 appears full of promises. Just wondering what’s coming next in the social media landscape? You are not alone… Let’s take a quick and informal …
CHRISTMAS IS UPON US: MARKETING SURVIVAL
Christmas is upon us (again). And it’s a very stressing time for marketing professionals. Not only it has to be profitable but also meaningful, festive, and inspirational. In this post, I want to shed some light …
AMAZON PRIME AIR AND THE FUTURE OF LOGISTICS
Things are changing quickly in Logistics. Since e-commerce and dropshipping are thriving, carriers must adapt to this new paradigm. In addition, Black Friday and other massive online sales have challenged the old systems. What’s coming …